Jacco van der Kooij from Winning By Design describes how to build a simple process map for a customer centric organization: this includes prospecting, selling and customer success. Let's stop using warfare terminology, and use a more customer centric approach.

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0:00 The stages of sales
1:21 The processes that happen in each stage
4:47 How to use this and think about your sales process

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About Winning By Design:
We specialize in enabling teams to succeed with Remote Selling. Our roots come from advising and collaborating with high-growth startups and mid-market SaaS companies, and we now help global enterprise organizations apply those best practices to achieve sustainable growth. Trusted by 500+ organizations around the world.

How to Design a Customer Centric Sales Process | Sales as a Science #3 | Winning By Design

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